The energy transition is moving forward and global media headlines reflect the importance of the adoption of renewable energy technologies, which is heavily dependent on critical minerals. Copper, lithium, nickel, cobalt, graphite and rare earth elements are especially essential to technologies like battery storage and electric vehicle development.
At Silverline, our PR agency consistently collaborates with the prolific reporters that cover not just the energy sector, but news about the critical minerals essential for technology development, to promote our clients’ messages as well as the messages of all players in the clean energy space.
The top 12 critical minerals reporters of 2025 include:
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Sibi Arasu, Associated Press
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Matthew Daly, Associated Press
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Leslie Hook, Financial Times
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Rhiannon Hoyle, Wall Street Journal
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Naimul Kareem, Financial Post
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Jacob Lorinc, Bloomberg News
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Wyatt Myskow, Inside Climate News
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Marion Rae, The Energy
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Divya Rajagopal, Reuters
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Euan Sadden, S&P Global
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Ernest Scheyder, Reuters
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Julie Steinberg, Wall Street Journal
These journalists’ reporting yielded impressive amounts of coverage across the globe.
Key metrics included:
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Total reach of 154.3 million unique visitors per month
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79.3 thousand total articles and reprints
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37.7 million total followers who shared relevant articles on X (journalist reach)
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147 billion total unique visitors per month (sum of all outlet’s UVMs)
Check out the full report here.