Community Engagement
Win the county vote your project can’t close without.
The county board meets in six weeks. A Facebook group has formed. The local paper is running one side of the story. And your financial model doesn’t close without approval on schedule.
Start a conversation
What we do
When approval comes down to who shows up at the meeting.
We map the real stakeholder landscape and identify the people whose position actually moves the vote. We draft testimony and letters to the editor for real local supporters, brief the county paper on the parts of the project the opposition hasn’t mentioned, staff the public meetings, and produce plain-language explainers written for county residents, not investors.
For data center projects, we baseline the local market before the opposition frames the story, engage local media early, and produce material on grid contribution, tax base, and workforce specific to that county’s economy.
Case study
Global solar company turns to Silverline for first U.S. factory launch.
The ask. A global provider of photovoltaic (PV) and smart energy solutions was preparing to announce its first U.S. solar module manufacturing facility in Texas. Representing an investment of hundreds of millions of dollars, the facility would create more than a thousand local jobs and deliver multi-gigawatt annual production capacity. The company needed a communications strategy that would give this milestone the national and local visibility it deserved.
What we did. Silverline developed a comprehensive media approach and communications plan beginning four months ahead of the announcement. The plan included a detailed Q&A document, an in-depth competitor media analysis, and a tailored pitching strategy.
To maximize exposure, we timed the announcement to RE+, pitching reporters at the moment they were actively seeking major industry news to cover during the conference.
Outcome. The announcement generated more than 100 articles with a combined potential reach of nearly 200 million readers. Coverage spanned global business outlets, leading energy trade publications, and Texas-based business and real estate media, positioning the company’s investment as a significant moment for U.S. solar manufacturing.
What approval day looks like.
The vote passes on the schedule your model assumed.
The local paper has run a balanced piece, with both sides on the record instead of one.
A supporter you didn’t expect has spoken up publicly, and the opposition’s arguments are answered on the record.
Where the local and regional story ran
Tell us your permitting timeline.
Send us the county, the calendar, and what’s already been said in public. We’ll tell you what the next six weeks should look like.
Tell us your timeline