Media Relations
Be in the coverage set that mainstream press and the energy industry both read.
Your company is doing real work, but the coverage set treats you as a footnote. Your competitors are quoted in every roundup. Your fundraising deck shows three outlet logos that ran your release—and not one piece of reported coverage.
Start a conversation
What we do
When your announcement has to land in everyone’s inbox the morning of the big launch.
Buyers, policymakers, and analysts read different feeds, and you need to be in each of them on the day that matters. We pitch beats, brief reporters ahead of your announcements, and place op-eds under your CEO’s byline in outlets that get read—not just posted. We coordinate embargoed briefings, and we staff CERAWeek, RE+, and Yotta with reporter meetings booked before you arrive.
Mainstream press
Energy-industry press
Case study
Making a policy think tank the source reporters call.
Resulting coverage: The New York Times · The Washington Post · Bloomberg · Reuters · POWER Magazine · Hart Energy
The ask. Keep top-tier journalists engaged. Make RMI’s research the reference reporters cite when the news cycle moves.
What we did. Weekly reporter briefings on the fast-moving policy cycle. Repackaged RMI’s technical work into memos reporters could file from. A rolling pitch calendar timed to markup dates and earnings weeks.
Outcome. In one quarter: briefings with a dozen top outlets. Nearly 20 pieces citing RMI’s key messages and named experts.
Silverline by the numbers
What changes after two quarters.
Four op-eds under your executives’ names, placed in the outlets your board already reads.
Your share of the monthly conversation moves from the bottom quartile of your subsector to the top.
Your comms lead has direct relationships with the five reporters who own your beat—the ones who return the text.
Tell us what’s on your calendar next quarter.
Bring us the announcement, the filing, or the launch you’re planning. We’ll show you where it can land.
Talk to us about your quarter