Blog
The Vital Role of Communications in Climate Tech Innovation
Communications strategy and executive thought leadership is important in every industry – but in climate tech, it’s essential for standing out in a crowded marketplace and cutting through the noise. The clean energy transition is in full swing and organizations of all sizes should be looking at assertive PR strategies.
A Cultural Narrative Approach to Climate Change
Earth Day 2023 finds many of America’s top environmental and energy reporters gathering in Boise, Idaho for the annual conference of the Society of Environmental Journalists (SEJ). This yearly event brings together journalists from across the climate landscape to discuss the challenges of serving as the proverbial canary in the coal mine about our changing climate. One topic of growing interest is covering climate issues through a cultural lens, whether through music, television or art – all this as our ever-changing environment and emerging technologies generate new interest in this important topic.
Storytelling To Meet the Moment: Silverline+
At Silverline, we believe in the power of storytelling - articulating unique and compelling narratives to help our clients break through the most crowded and complex climate landscape in history. Recognizing the demand for our unique domain expertise in storytelling at the nexus of climate, innovation, and policy led to the launch of Silverline+. The Silverline+ practice area is dedicated exclusively to strategic communications and executive thought leadership for Fortune 500 and market-moving organizations seeking a competitive edge in ESG, climate, and energy storytelling.
Our Take on the Inflation Reduction Act
After decades of wrangling over climate legislation, policymakers have created a historic and far-reaching clean energy package that will determine our future as Americans and global citizens. Silverline President and industry veteran Laura Taylor weighs in on what that means for our clean energy communications agency.
An Understanding of Today’s ESG Model Is Critical for Communications Leaders
Silverline President Laura Taylor, an expert in reputation management, thought leadership and organizational growth strategies, explores what today's ESG demands of companies and brands in the clean tech, climate tech and clean energy sectors.